Dominoes are small rectangular game pieces that can be stacked on end to create long lines. When a domino is knocked over, it can cause hundreds and even thousands of other dominoes to tip over in a chain reaction, leading to some pretty impressive (and mind-boggling) designs. Dominoes have been around for centuries, and many people use them as toys to practice physics concepts like gravity and the domino effect.
Lily Hevesh started playing with dominoes when she was 9. Her grandparents had the classic 28-pack, and Hevesh enjoyed setting them up in straight or curved lines and flicking the first one to watch the entire line fall. She was hooked. Now, at 20, Hevesh is a professional domino artist who has created spectacular domino setups for movies, TV shows, and events—including the album launch for pop star Katy Perry. She has millions of YouTube subscribers, and she makes a living by creating domino projects that can take hours to set up.
When it comes to business, Hevesh says there are a few key things that have helped her become successful. For example, she often starts by thinking about the theme or purpose of an installation. Then, she brainstorms images or words that might help her express those ideas. After that, she uses a version of the engineering-design process to build the design.
She’s also found that it’s important to listen to your customers and employees. In fact, she credits much of Domino’s success to her father, who instilled in his daughter and company the value of “Championing Our Customers.” Hevesh says that she often hears from Domino’s customers that they want to see more innovation in the products they purchase.
Domino’s has innovated in several ways to make its pizza more convenient. The company has added new toppings, such as garlic parmesan and spinach and artichokes, and it has introduced delivery services that let customers order a pizza with just the sound of their voice. Moreover, Domino’s is constantly working to improve its technology so that it can offer customers more options for ordering and delivery. This includes a partnership with Amazon Echo that lets you order pizza with a voice command. The company is also at the forefront of integrating its technology with other platforms such as Facebook and Twitter.